Night-time Economy

The night-time economy, which activates tourism and cultural activities at night, is attracting attention as a concept that plays a central role in tourism promotion and urban development by enhancing regional attractiveness, promoting longer visitor stays, and increasing consumption.
Community-rooted fireworks festivals, night markets, and illumination events, together with initiatives that make use of music, film, and sport content or urban spaces, generate not only economic spill-overs, but also new cultural value and more sustainable community management.

 

Due to the late-hour operating environment, it is essential to ensure safety and security, coexist with local residents, comply with complex laws and regulations such as the Act on Control and Improvement of Amusement Business and city ordinances, and develop compliance systems.

 

Due to our involvement in the amendment of the Act on Control and Improvement of Amusement Business (deregulation of the dance business, digital darts and the simulation golf business), and our expertise with night-time policy support (to the Japan Tourism Agency, Agency for Cultural Affairs, and local governments), we provide the following comprehensive legal services to a wide variety of stakeholders, including DMOs, area management organizations, event organizers, and various local governments.

 

 

Examples of Support

• Policy support for policy planning and system design, and ordinance and guideline development;
• Compliance with laws and regulations related to event and facility operations (Act on Control and Improvement of Amusement Business, city ordinances, music copyrights, etc.);
• Obtaining business licenses, coordinating with police and local governments, and developing risk management systems;
• Design of financing schemes for public funds and private investment;
• Protection and utilization of intellectual property rights related to content, IP, and branding; and
• Support for establishing governance and compliance systems for safe and secure operations.

 

 

Achievements of related government ministries and agencies projects:：Takahiro Saito

Advisor to the “Tourism Content Creation Project Utilizing Nighttime” of the Japan Tourism Agency (2019)
Advisor to the “Project to Create a New Time Market by Utilizing Nighttime and Early Morning” of the Japan Tourism Agency (2020)
Advisor to Kyoto City and the Agency for Cultural Affairs on the "Nighttime Value Creation Initiative" (2024)
Advisor for the Tokyo Metropolitan Government’s "Nighttime Tourism Subcommittee" (2024)
Special Advisor to The Tokyo Chamber of Commerce and Industry’s "Study Group on Realizing Tokyo as an International Cultural City" (2024)

 

 

 

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